{"id":6,"date":"2026-05-02T20:21:53","date_gmt":"2026-05-02T20:21:53","guid":{"rendered":"https:\/\/textfuse.ca\/blog\/how-to-follow-up-on-quotes-by-text\/"},"modified":"2026-05-02T20:22:24","modified_gmt":"2026-05-02T20:22:24","slug":"how-to-follow-up-on-quotes-by-text","status":"publish","type":"post","link":"https:\/\/textfuse.ca\/blog\/how-to-follow-up-on-quotes-by-text\/","title":{"rendered":"How to Follow Up on Quotes by Text (Without Annoying Your Customers)"},"content":{"rendered":"\n

Most quotes don’t close on the first conversation. The customer is gathering options, comparing prices, or just needs a couple of days to think. That’s normal. What’s not normal is how often contractors send a quote and then go silent \u2014 assuming the customer will come back if they’re interested.<\/p>\n\n\n\n

They usually don’t. Industry data on home service sales suggests that more than half of unclosed quotes turn into wins when the contractor follows up at least once. The hard part isn’t finding the right words \u2014 it’s the act of sending anything at all when you’re also trying to run jobs, manage staff, and answer the next set of inbound leads.<\/p>\n\n\n\n

Why a phone call is the worst tool for this<\/h2>\n\n\n\n

Calling a customer to ask “have you decided yet?” feels pushy on both sides. They didn’t expect you, they have to come up with an answer on the spot, and most of the time you reach voicemail anyway. Then you’re stuck in voicemail tag for three days while the lead goes cold.<\/p>\n\n\n\n

Texting flips this around. The customer reads it when they have a free second between meetings or while waiting for coffee, and replies on their own time. Open rates for SMS in Canada sit at roughly 95% within the first three minutes of delivery \u2014 there’s no other channel where you can say that.<\/p>\n\n\n\n

The three-text sequence<\/h2>\n\n\n\n

Stop overthinking the words and start sending the messages. This three-text cadence works for roofing, plumbing, HVAC, painting, fencing, landscaping \u2014 anything quote-driven. Adjust the names and the line about the work; keep everything else.<\/p>\n\n\n\n

Text 1 \u2014 same day, 2-3 hours after sending the quote<\/h3>\n\n\n\n

“Hey [Name], it’s [Your Name] from [Company]. Just sent the quote for the [job description] \u2014 let me know if anything looks off or if you have questions. No rush.”<\/em><\/p>\n\n\n\n

This one matters more than people think. It signals that a real human is behind the email and you’re reachable. Most customers won’t reply, but they’ll see it, and you’ve already separated yourself from the half of contractors who quote and ghost.<\/p>\n\n\n\n

Text 2 \u2014 two days later<\/h3>\n\n\n\n

“Hi [Name], checking in on the [job] quote. If you have any questions about the scope or the pricing I’m happy to walk through it. Reply STOP to opt out.”<\/em><\/p>\n\n\n\n

Day two is your highest-conversion follow-up. The quote is still fresh, they’ve had time to compare, and a low-pressure prompt is enough to surface objections. About a third of the wins from this sequence come from this single text.<\/p>\n\n\n\n

Text 3 \u2014 five days after the quote<\/h3>\n\n\n\n

“Hi [Name], wanted to follow up one last time on the quote for the [job]. If you’ve gone with someone else no worries, just want to close the file on my end. Otherwise we have availability the week of [date].”<\/em><\/p>\n\n\n\n

The “close the file” framing is the magic phrase. It releases the customer from feeling guilty, and it’s the message that flushes out the people who meant to reply but never did. You’ll be surprised how many customers reach out only after this third text \u2014 and how many start the reply with “Sorry, meant to get back to you sooner.”<\/p>\n\n\n\n

What not to do<\/h2>\n\n\n\n